As businesses face increasing pressure to operate sustainably and comply with stringent environmental regulations, carbon tracking has become a critical tool for measuring and managing emissions. Understanding and reporting carbon footprints helps companies reduce their environmental impact, strengthens their market position, and fosters stakeholder trust. With the right tools, businesses can track emissions effectively and make informed decisions to drive sustainability forward.
What is Carbon Tracking?
Carbon tracking is a method that enables organizations to measure, monitor, and manage carbon emissions from both direct and indirect sources. By tracking emissions, companies gain insights into their carbon footprint, allowing them to identify high-impact areas and implement strategies to reduce their environmental impact.
Carbon tracking should be an ongoing process that enables businesses to set clear targets, monitor progress, and report transparently. This continuous approach is crucial for regulatory compliance and accountability, addressing the increasing demand from stakeholders for accurate carbon reporting.

Take control of your emissions with BLU4U. Our emission dashboards give you clarity and confidence to optimize your supply chain for greener decisions.
Why is Carbon Tracking Important for Businesses?
Companies worldwide are prioritizing carbon tracking to align with sustainability goals, comply with evolving regulations, and enhance their long-term resilience in a low-carbon economy. As global carbon reporting standards become stricter, businesses that proactively track emissions can maintain a competitive edge, meet customer expectations, and mitigate potential financial risks associated with non-compliance.
Industries with high emissions, such as transportation, energy, and manufacturing, recognize the importance of identifying carbon hotspots in their operations and supply chains. Carbon tracking works as a foundational step before carbon reporting, ensuring businesses have comprehensive data to guide informed decision-making and strategic sustainability initiatives.
By identifying where emissions originate, businesses can advocate for cleaner practices and encourage responsible operations within their supply chain. With stricter regulations like the EU Carbon Border Adjustment Mechanism (CBAM) and global sustainability frameworks, carbon tracking helps businesses stay ahead of compliance requirements.
Carbon Tracking with BLU4U Tracking system
Even though it is uncertain how sustainability strategies will develop, it is and will continue to be a very important issue for the logistics industry and at Bertling. At Bertling, we recognize the growing need for accurate and transparent carbon tracking. Our Ecological Footprint Tracker, integrated within BLU4U, provides a user-friendly dashboard where businesses can monitor emissions in real time.
Key Benefits of BLU4U’s Ecological Footprint Tracker:
- Full visibility: See emissions data of the movement of all goods across your end-to-end supply chain. Emissions are broken down by type, such as CO2 and GHG, and displayed by transport leg (pre-carriage, main carriage, and on-carriage).
- Set and track environmental goals: helping define strategies and KPIs to reduce emissions.
- Interactive dashboard: The dashboard is highly interactive, allowing you to dive into shipment-level details with a single click.
- Advanced Filters: Tailor your view with filters to see only the data you need, such as specific time frames, transport modes, or regions.
- Data Export for Reporting: Easily download emissions data into Excel for streamlined reporting or integration into internal systems.
- Actionable Intelligence: Identify emissions hot spots across your supply chain to optimize and reduce your carbon footprint.
- Compliant: Get calculations compliant with GLEC standards and ISO14083
- Third-party calculations: Emissions calculations are powered by EcoTransit, leveraging both public and proprietary data for the most reliable estimates.
- Compensation options: With our partnership with ClimatePartner, we can offer actionable solutions to offset emissions. Choose from a variety of global projects, from renewable energy initiatives to reforestation efforts.
Track your carbon footprint with BLU4U
By using BLU4U and our Ecological Footprint Tracker, businesses can operate reliably and act transparently, ensuring compliance with new regulations and driving meaningful sustainability efforts.